Insights, page 2
A practitioner library on targeting, qualification, deal progression, stakeholder work, manager coaching and methodology adoption.
Sales Pipeline Management Tools: A Selection Guide
Review the role of CRM and pipeline tools in deal tracking, forecasting and collaboration. Start with your sales process and the information teams need.
LinkedIn Sales Strategies for B2B Prospecting
Plan B2B prospecting on LinkedIn with clear account targeting, relevant content and personal outreach. Review how those activities contribute to the pipeline.
SAS Campaign Management: B2B Evaluation Questions
An introduction to SAS campaign management for B2B teams, with questions about customer data, campaign workflows, implementation effort and sales alignment.
B2B Influencer Campaign Management
Plan B2B influencer campaign management: choose relevant partners, agree content and sponsorship disclosures, and measure the response.
Sales Presentation Techniques for B2B Buyers
Use sales presentation techniques that help buyers assess your offer. Prepare relevant evidence, demonstrate the product and invite questions.
Sales Performance Management: Planning and Reviews
Connect sales planning, territory decisions, quotas and compensation with performance reviews. Consider the data and coaching needed to put plans into use.
Psychology of Selling Books: Ideas for B2B Sales
Choose books on selling psychology by the skill you want to develop. Check the evidence behind an idea, consider its limits and turn reading…
Social Media Campaign Management for B2B Teams
Plan B2B social media campaigns around the audience you need to reach and the questions they need answered. This guide covers channel selection, content…
B2B Prospecting Methods: Targeting and Outreach
Compare B2B prospecting methods including calls, email, social selling and referrals. Define suitable accounts before choosing tools and outreach channels.
CRM Sales Cycle: Defining and Managing Deal Stages
Map the sales cycle in your CRM, from prospecting to post-sale follow-up. Define what each stage means and address the habits that make records…
SMART Sales Goals: Examples and Planning Questions
Use SMART sales goal examples to set specific targets, measures and deadlines. Balance activity goals with outcomes and check that targets are achievable.
Planning a B2B Brand Awareness Campaign
Build a B2B brand awareness campaign around a defined audience, a clear message and suitable channels. Agree how sales and marketing will assess the…
See how Sales43 would work for your team
Request access and The Sales Arc will arrange a walkthrough.